Thursday, September 5, 2019
11:30 AM - 12:30 PM
Welcome Networking Hour and Mimosa Bar
11:30 AM
Registration Opens
12:25 PM - 12:30 PM
Welcome Remarks
Presenters:
Tim Hanlon, Founder & CEO, Vertere Group
Randi Schatz, VP/Market Leader of Media Entertainment, Broadcasting & Cable and Multichannel News
12:30 PM - 1:00 PM
Opening Lunch Keynote Conversation
1:05 PM - 1:35 PM
Panel Discussion 1: The Medium Formerly Known As "Television"
We corral some of the most forward-leaning executives from the linear TV world to share how they are reshaping the medium for a new generation (or two) of viewers and transforming their organizations to take advantage.
 
Panelists:
Rob Gelick, EVP & GM, CBS Entertainment Digital
Tom O'Brien, President, The Weather Channel
Colby Smith, SVP, Content & Partnerships, ABC News
1:40 PM - 2:10 PM
Panel Discussion 2: Next-Gen TV "Networks"
Improved streaming video technology and ubiquitous OTT/CTV platforms are enabling a host of upstart entrants to craft completely new "network" streaming alternatives to legacy TV channels; we hear from some of the next-gen pioneers in the space, and their take on what's still yet to come.
 
Moderator: Amy Jo Smith, President & CEO, DEG: The Digital Entertainment Group & D2C Alliance
 
Panelist: Clint Stinchcomb, President & CEO, CuriosityStream
2:15 PM - 2:45 PM
Panel Discussion 3: Premium Video's "TV" Moment
Major publishers and content creators from outside television's traditional production ecosystem are aggressively moving upstream into high-quality, desitination-worthy "TV-like" programming of their own; how can they compete for audiences and revenue against the medium's powerful incumbents?
 
Panelist: Eric Berman, Head of Partnerships & Business Development, Ellation
2:50 PM - 3:05 PM
Networking Break
3:10 PM - 3:40 PM
Keynote Conversation
Presenter: Jill Rosengard Hill, EVP, Magid
3:45 PM - 4:15 PM
Panel Discussion 4: The Great Monetization Debate - Subscription vs. Ad-Supported
We dig deep into the issue of how to best monetize TV/video's future formats with entities who are betting on each sides of the equation - as well as hybrids attempting to straddle both.
 
Panelists:
Mark Rotblat, CRO, Tubi
Richard Calacci, CRO, Pluto TV
4:20 PM - 4:50 PM
Panel Discussion 5: That Which Gets Measured Gets Bought?
The old adage from the world of advertising is newly and acutely relevant as marketers, content creators and TV/video distribution platforms grapple with a myriad of consumer viewing options and behaviors that belie traditional forms of measurement. How does video's industrial complex evolve to ensure profitable success in the years ahead?
 
Moderator: Howard Shimmel, President, Janus Strategy & Insights
 
Panelists:   
Dan Robbins, Head of Ad Research, Roku
Marty Roberts, CEO, Wicket Labs
Andre Swanston, Founder & CEO, Tru Optik
4:55 PM - 5:25 PM
Closing Keynote Conversation
5:25 PM - 5:30 PM
Closing Comments
Presenters:
Tim Hanlon, Founder & CEO, Vertere Group
Randi Schatz, VP/Market Leader of Media Entertainment, Broadcasting & Cable and Multichannel News
5:30 PM - 6:30 PM
Cocktail Reception